OUR FRAMEWORK
Four disciplines, one studio.
When design, BIM, fabrication and construction share the same studio, the gap between vision and reality disappears. Every design decision is shaped by how it gets built — and every build is true to the intent behind it.
Design
Concept art, schematic & detailed design, materials selection, tender documentation, and design guardianship. From mood boards to fully buildable drawing sets.
BIM Solutions
Full digital modelling, clash detection, construction planning, quantity takeoffs. Our in-house BIM team bridges design intent and construction.
Fabrication
Our fabrication team specializes in GRP and GRC scenic elements, facade decor, props, characters, and more. Our artists and technicians are second to none.
Construction
Our on-site construction team specializes in themed facades, artificial rockwork, scenic elements, ride theming and specialized interior fit-out.
BIM Solutions
Full digital modelling, clash detection, construction planning, quantity takeoffs. Our in-house BIM team bridges design intent and construction.
Fabrication
Our fabrication team specializes in GRP and GRC scenic elements, facade decor, props, characters, and more. Our artists and technicians are second to none.
Construction
Our on-site construction team specializes in themed facades, artificial rockwork, scenic elements, ride theming and specialized interior fit-out.
KSA • THEME PARK
Six Flags Qiddiya City
11,000 sqm of artificial rockwork, 35,000 sqm of themed façades and interior fit-out across 25 buildings.
UAE • THEME PARK
Motiongate Dubai
Full theming of the 45,000 sqm DreamWorks zone, the iconic main entrance gate.
QATAR • WATERPARK
Meryal Waterpark
Themed façade finishes, props, artifacts and artificial rockwork for the region's newest waterpark in Lusail.
UAE • THEME PARK
SeaWorld Abu Dhabi
Engineered, fabricated and installed props, artifacts, wall finishes and artificial rockwork including specialist in-tank finishes
SPAIN • THEME PARK
Uncharted
Fabricated in Dubai and installed in Spain. Queue line cladding, props and faux rockwork.
UAE • FEC
Adventure Park
From concept design to delivery, this indoor adventure park was a full turnkey delivery.
OMAN • SNOW PARK
Snow Oman
Design and build theming for Majid Al Futtaim including a 25m frozen shipwreck housing rides and attractions.
UAE • SNOW PARK
Snow Abu Dhabi
Engineered, fabricated and installed props, artifacts, wall finishes and artificial rockwork. Included specialized jewel tank theming. Design and build.
MALAYSIA • WATER PARK
Escape Waterpark
Designed, built, owned and operated by Sim Leisure. 118,000 sqm. Guinness World Record — longest tube water slide.
UAE • WATERPARK
Laguna Waterpark
Design and build theming and interior fit-out for this beachside attraction.
UAE • REPLICA
W Hotel Banyan Tree
Design and build of a hand sculpted Banyan tree replica for the iconic entrance to the W Hotel.
UAE • FEC
Playtown
Mattel IP based family entertainment center in the heart of Dubai - we delivered the theming and play equipment.
SINGAPORE• THEME PARK
Universal Studios
Theming for the Egypt and Jurassic Park zones — one of our earliest design-and-build benchmarks.
UAE • WATER PARK
Yas Waterworld
Themed plaster, the pearl-diving tank and props — one of our earliest UAE introductions.
NOTABLE PROJECTS
Built to tell stories.
A selection of recent and historic projects across the UAE, KSA and international markets. Every project reflects our commitment to transforming imaginative concepts into tangible, high-quality environments.
UAE • THEME PARK
Lionsgate at Motiongate
Expansion of the Motiongate park including full interior and exterior theming for the John Wick and Now You See Me Rides.
THE VISIONARY BEHIND SIM LEISURE
Meet our founder.
Meet the visionary whose passion, creativity, and decades of industry experience have shaped Sim Leisure into what it is today.
Sim Choo Kheng
Founder & Chairman
OUR MANAGEMENT TEAM
Expertise in house.
Our management team is engaged from tender to project handover.
Wesley Rae
Chief Operating Officer
Karen Stojanovski
Head of Design
Josie Booth
Managing Director
Mark Boughton
Head of Production
I see it through my 36 years in the theme park industry where many are stuck in the rut outliving their relevance. Welcome to reality, an era where creativity is no longer only in physical form but more importantly business-centric innovation that gives the real competitive edge. Our cross-cultural theme park experience has given us a rare glimpse into the entire leisure industry.
Lately, we are seeing an evolved demand for unprecedented leisure concepts and products. This is evidence of changing trends as the industry reaches new frontiers. Many of these emerging opportunities reflect how ideas once considered crazy are now ready to be capitalised on.
Sim Leisure is more than just stunning design and competent execution. We see things through a different lens and that’s core to our DNA.
Let’s innovate together!
Dragos Stanculescu
Project Director
Sarang Nimbark
Senior Project Manager
Naqeeb Ahmad
Commercial Manager
Khaled Aldalabih
BIM Technical Manager
Proven financial & delivery success.
STRENGTH & STABILITY
For over 35 years
Financial Stability
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Sim Leisure Group – A multi-faceted entertainment company publicly trading on the Singapore Stock Exchange (SGX:URR)
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Sim Leisure Gulf & Sim Leisure Arabia – Wholly owned subsidiaries of ‘The Group’
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Learn more at www.simleisuregroup.com
Delivery Success
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22+ years' experience delivering projects in the GCC
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100+ projects successfully executed in the GCC
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Consistent growth across the GCC since establishing our regional presence in 2004
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Strong staff retention, with an average employee tenure that is approximately 25% above the construction industry benchmark
Trusted, project after project.
OUR CLIENTS
A small selection of our clients
Get in touch.
CONTACT US
Represented in UAE, KSA, UK, Singapore, Malaysia, and USA - Delivery worldwide
